Husband and wife Diane & Keith Hughes help professionals live their best lives in their best bodies, find freedom and joy, and recommit to their dreams. They came to CU looking to articulate their specific gifts and approaches as health coaches.
The end result is a website (and additional brand copywriting) that demonstrates the powerhouse of faith, inspiration, and transformation that makes up FIT Hughes.
THE WORK
Brand Messaging
Website Copywriting
Email Sequences
Blog Writing
fithughes.com
FEATURED VINTAGE / 2023
Fit Hughes
IN their WORDS
FOUNDERs
We are so happy and proud of the copy that has been written! Thank you for taking our crazy journey and all of our messy ideas and transforming them into beautiful and powerful words! This is better than we could have ever expected! We are so grateful!
Diane & Keith
Mexico
LOCATION
Confident, motivating, knowledgeable, approachable
TASTING NOTES
Branding / by Drop Cap Design
Website Design / by Drop Cap Design
HERE’S WHAT IT COMES DOWN TO:
Change is possible & it’s never too late to reinvent yourself.
DESIGN PAIRINGS
We remove the guesswork, overwhelm, and loneliness of trying to tackle your health goals solo. In partnership with Bodi, our multi-layered approach to wellness covers nutrition, fitness, and support so you’re equipped with all the actionable tools you need to improve your health, reconnect with yourself, reawaken your dreams, and revitalize your life.
@fithughes
Because small changes pave the way for big results.
KEEP UP WITH Diane & Keith
on Instagram
It’s Time to Reclaim
Your Health – and Your Life
FIT Hughes is a powerhouse of faith, inspiration, & transformation, inspiring on-the-go professionals to reclaim their lives through results-based fitness & nutrition programs.
Cheers!
GET YOUR COPY crafted IN JUST 3 smooth steps
From research & discovery, to writing & wireframing, to revisions & testing, The CU Technique™ is our 3-step process to uncorking your words and ensuring they pleasantly strike on the nose & leave a nice long compelling finish. Start by getting in touch and if your project sounds like a good fit, we'll hop on a complimentary 20-minute Connect Call.
