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Imagine for a second what it would actually be like to be carried “wherever the wind blows”. …Are you imagining?… If you’re the über carefree, spontaneous type, you may love it. Free travel! New adventures! One with nature! If you’re the planner, type-A, more controlling type, you may just think that’s a stupid, unrealistic cliché. Whichever side of […]

How *NOT* to Be Carried “Wherever the Wind Blows” as a Brand [5 Tips!]

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How *NOT* to Be Carried "Wherever the Wind Blows" as a Brand [5 Tips!] - copyuncorked.com

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Imagine for a second what it would actually be like to be carried “wherever the wind blows”. …Are you imagining?… If you’re the über carefree, spontaneous type, you may love it. Free travel! New adventures! One with nature! If you’re the planner, type-A, more controlling type, you may just think that’s a stupid, unrealistic cliché. Whichever side of […]

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Although Copy Uncorked is a boutique agency with a team of talented writers, the voice you hear in this space is mostly mine. You'll find me breaking all the rules and alternating between "we" (as in CU as a brand) and then "I" (as in my personal + professional thoughts as a brand strategist, copywriter, and human).

Throughout these pages, there's plenty of tangible advice to get your words flowing and grow your business—but you'll also get to hear more about the ins & outs of mine. Thanks for hanging around!

Kaitlyn Parker

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FOUNDER, LEAD COPYWRITER, BRAND STRATEGIST & WINE ENTHUSIAST (OBVIOUSLY)

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How *NOT* to Be Carried "Wherever the Wind Blows" as a Brand [5 Tips!] - copyuncorked.com

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How *NOT* to Be Carried “Wherever the Wind Blows” as a Brand [5 Tips!]

Imagine for a second what it would actually be like to be carried “wherever the wind blows”. …Are you imagining?… If you’re the über carefree, spontaneous type, you may love it. Free travel! New adventures! One with nature! If you’re the planner, type-A, more controlling type, you may just think that’s a stupid, unrealistic cliché. Whichever side of […]

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Truthfully, I didn’t exactly set out to undergo a substantial brand refresh this fall. But sometimes when you pursue growth, evaluate new ideas, and learn as you go, new and unanticipated pathways start to form. And I tend to curiously follow them, wherever they may lead.[...]

Meet the Refined & Refreshed CU Brand

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Not sure where to start or what’s missing? Uncork the essential brand copywriting elements for your business, complete with examples so you never feel stuck or bottled up with your message!

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