Crystal Clear Brand Messaging & Conversion-Focused Website Copy
Poured up to sound like you, attract your ideal audience, and turn those prospects into paying clients.
YOU’RE FINALLY READY TO LAUNCH YOUR BUSINESS &/OR (RE)DESIGN YOUR WEBSITE.
SO, WHERE DO YOU BEGIN?
We’ve seen it happen time and time again...
You’re starry-eyed just dreaming of your shiny, sexy new website and imagining how you’ll soon take the internet world by storm.
Yet, just a few Google searches in and you’re already starting to feel flustered as you realize the beast that is website creation.
So you resolve to hire a designer or purchase the prettiest template your cursor could find.
As your designer asks you to send over the “copy” for your website you feel like a deer in headlights and then your designer face palms.
{You both pour a large, stress-relieving glass of wine.}
Now backpedaling, you fire up a blank Doc and … fhsdhfshfks … sdfhshfjskd … cfhsjhfjs.
{Incoherent nothing comes out while frustration overflows.}
Suddenly, launch delays become inevitable and what could have been a clarifying, confidence-building, brand-boosting experience becomes a build-up of discouragement like a bottle with way too much sediment.
Here’s the thing...copy leads design and for good reason.
We love, like love, design, and yet, pretty websites don’t sell things. Words do.
It’s words - or “copy” as it’s technically referred to - that moves people to action.
So if you're ready to...
Say goodbye to the blinking cursor and mind-numbing confusion and hello to a message that’s clearer than your fanciest wine-glass
Have a website full of intentional, data-backed, conversion-focused copy that does the heavy-lifting for you
Get your ideal clients/customers thinking, “YESSS, this is the one” the second they land on your site
Quit pining over your competitor’s website & wishing yours was half as good
Surrender your words, take a stress-free sip, and know your website is about to become a genuine, lead-generating machine
...then you've come to the right place.
LET’S CREATE AN AWARD-WINNING VINTAGE OUT OF YOUR COPY, ALREADY!
say no more, I'm in!
our "bread & butter" package complete with
full brand messaging & website copywriting
The Signature
INTRODUCING
Ready to launch your site with confidence and conversions?
A 1-hour call where we dive deep into the answers throughout your client homework and begin to map out your brand story. We ask strategic questions, you talk, we type. Trust us, the magic starts here.
Here's what we're pouring up...
Story-Driven Client Interview & Strategy Session
Voice-of-Customer Research & Data Gathering
Full Brand Messaging Style Guide
Design Collaboration &/or Wireframe
Full Website Copy
As much as we'd love to just take your (or our) word for it, we conduct further research to ensure we're using the words your target audience is resonating with the most. We also comb through your existing data and the competitor landscape to further guide us and set you apart.
Every brand should have one of these. This comprehensive document houses everything you need to articulate your business with clarity and consistency. You'll receive a working Google Doc & finalized PDF version.
With a solid, agreed upon foundation to work from, we draft up every little word for each of your website's pages. (Starting at 5 core pages, with available add-ons from there.)
Whether you're working from a template, having a designer create something custom, or creating your site yourself, we're here to support you with design direction, collaboration, and wireframing (as needed) to make the design portion smooth sipping.
THE SIGNATURE STARTS at $4000
Curious what's inside the Brand Messaging Style Guide?
The full line-up is reserved for client eyes only, but here’s some really good insight…
voice of customer data
BRAND STORYLINES
LIST OF GO-TO WORDS & PHRASES
CORE VALUES & OFFERINGS
PROCESS & APPROACH
brand voice & personality
TARGET AUDIENCE PROFILE
MISSION STATEMENT
ELEVATOR PITCH
VALUE PROPOSITION
...and more...
- Jen Olmstead, Tonic Site Shop
"If you hire her, I can tell you right now that you'll experience such peace of mind knowing that someone else understands your brand, your client, and will tell your story like it should be told (and convert your people in the process)."
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- Elana Jadallah, Elanaloo
"I couldn't have done this without you! I didn't realize *how* much I needed language for everything that's been in my head and the shifts we've made in our business! Thank you for helping me sort through everything and presenting something so much more powerful to the world! [...] Working with Copy Uncorked was a dream!"
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- Amanda Olson, Anchor <A> Design
"Working with Kaitlyn has been one of the best investments I've ever made for my business. I felt stuck and like I couldn't move forward, but Kaitlyn's process and talent with words was a game-changer, and I now have much more clarity and confidence about my messaging."
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- Kadie Smith, Drop Cap Design
"This [Brand Messaging Style Guide] is AMAZING!!!!! I love seeing it so visually organized and know this is going to be a major asset to the studio. Thank you so much for the time and energy you put into this project, I am just so incredibly grateful for you!"
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- Christina Crespo Photography
"I loved seeing how she interpreted all of my ridiculous answers into such well spoken words that still represented me. I looked like an amateur and now I look like a professional."
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- Brooke, Craft & Curate
"Sometimes talking to people about branding and marketing is hard. But you just get it. You completely understood what I was saying and where I was going. It was like cloning my brain!"
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- The Herrintons
"We brought you on in the final countdown of [our website] going live and we are SO grateful for the ways that you jumped right in and breathed new life into our words! You truly have a gift and we both wish we had found you sooner."
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- Pamela Harless, Collective Confidence
"HOLY COW! This is amazing. As I read it, I find myself feeling proud, empowered and a little bad a**! You have remarkably encapsulated the purpose of [my brand] and I also appreciate that you went above and beyond with your research and reading to get a real sense of the opportunity. So impressed."
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- Judy Weber, Blessed to Thrive
"Kaitlyn and her team are consummate pros! Not only is she a wordsmith like no other, she is responsive & truly cares about her clients. If you want a true copywriting expert to help you nail your messaging, look no further. Her experience as a brand strategist ensures that your messaging will be spot on, attracting exactly those you want to work with."
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- Emily Hudson, Injoy Movement Studio
"Hiring you saved me the hours and headache of trying to figure it out on my own. In addition to simply saving me time, when all was said and done with the FB campaign our profit was over $3,000!! I always felt like you cared about my studio and the success of the campaign just as much as I did!"
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Our full brand messaging & copywriting packages are completed in approximately 5-6 weeks. Due to the time, research, and high level of strategy put into each project, we accept a limited number of clients per month and often book a month or two in advance. Be sure to get in touch ASAP so we can reserve your project dates and assist you from start to finish!
Design Pairings
Meet your copy’s perfect match with a Copy Uncorked 'tasted' & approved designer.
We strongly recommend pairing your new words with one of our talented design partners. We can work alongside your existing website designer, help you find the right match, or discover the perfect template.
